Planning Strategies

Develop CRM Strategies and Turn them into Action

• Your Business Building Needs
  
  
• Your Primary Business Aim—Vision, Values, Mission
  
  
• Your Revenue Earning Sales and Service Strategies
  
  
• Your Management Strategies
  
  
• Your Change Strategies
  
  
• Your People Skills Strategies
  
  
• Your Marketing Strategies
  
  
• Your Long Term Goal Achievement Strategies

Turn Action into RESULTS

Systematic, Focussed Approach to Bottom Line Results, Relationships, Response and Revenue:

CRM Sales, Service, Support and Marketing

• Continuous Improvement system development
  
  
• Benchmarking to Best Practices standards
  
  
• Customer Service process review, improvement, recommendations and action plan
  
  
• Sales process review, improvement recommendations and action plan
  
  
• Complaints Management system implementation
  
  
• Development of job descriptions, performance standards and performance appraisal review systems
  
  
• Induction programs designed to accelerate knowledge and skills development
  
  
• Personal coaching programs for sales, service and support managers and team leaders
  
  
• Contact Management systems integration

FOCUS
'The weakest living creature, by concentrating their
powers on a single object can accomplish something;
whereas the strongest by dispersing theirs over
many, may fail to accomplish anything.'
—Thomas Carlyle

For three months, Kevin Cahalane worked with the TeleSales Team at Kraft Foods to implement a strategy to transfer 500 small supermarkets to telephone sales based coverage.

Our objective!

• Retain a minimum 50% of customers
  
  
• Retain a minimum 50% of revenue to Kraft Foods (and Nabisco)

The results?

After 3 months

• The team built the base to 560 customers!
  
  
• Sales climbed to 333% of budget!
  
  
• Also, a huge savings resulted to the organisation in field sales coverage!